Asheville Magazine Banners

Banners and Billboards have been tried and tested
and shown to be most effective online advertising

190 pixels wide X 100 pixels high

140 pixels wide X 170 pixels high

Use all three for maximum impact!

Banner & Billboard Rates

Banners and billboards are graphical links,
which have the added benefit of being
a visual advertisement.

Banners are seen as you scroll down within the text,
and billboards are on the right or left side of the screen.

Some readers are attracted to column billboards,
and some readers tend to see banners within the text.

We suggest using all three forms for maximum effect.

Call now
828-254-6620

We currently place billboards in the column
on the right and/or left side of calendar and magazine front page
Banners can be placed anywhere in the magazine.
Ask about Special Placement.

Asheville Magaqzine offers the lowest price
...and best cost
of any medium in Asheville print or online
Banner & Billboard Rates

HITS, PAGE VIEWS, VISITORS, UNIQUE VISITORS

PAGE VIEW_________________________________________________________________
Each time a visitor views a page. The most targeted when specific page selected on ppc basis

HITS____________________________________________________________________________
Each time a file (not page) is sent to a browser. If a page has 10 pictures, a request to a server to view that page generates 11 hits (10 for the picture files, and one for the html file). A page view can contain hundreds of hits. Hits are not a reliable way to measure website traffic.

UNIQUE VISITOR_______________________________________________________________
An IP address or one identified by cookie tracking. Strictly speaking if someone continuously visits your site over long periods of time, they will be recorded only as one visitor.

VISITOR____________________________
Any IP address accessing any page in a day.

At Asheville Magazine we measure traffic by VISITORS, recorded once in a 24 hour period. Multiple viewings by a single person has been shown to result in greater impact on that viewer than a onetime viewer. However, we also offer special, and multiple placement.

Print Advertising is Over!
[click on book cover]

Need More? OK...

About the Pixel

In the cyber world, "size" on a screen monitor is measured in "pixels" (combination of Picture & Element) rather than inches. It is relative to the viewing screen size.

A Pixel is the smallest element of a display which can be assigned a color. If your display is set to the maximum resolution, it is the smallest building block on the monitor. If your display is set to a lower resolution, it can be made up of several blocks to form each pixel.

A pixel is .014 inch on a 14" monitor 640 X 480 resolution See banners and billboards above for size. Banners and billboards are proportional to the size of your computer or TV screen.

The banners pictured above measure as small as about 6 to 8 inches wide by about 3/4 (.750) inches high when viewed on a 12 inch monitor [it depends on what the viewer's screen resolution is set for], or as wide as 1 ft. 2 inches by about 1.5 inches high on a 24 inch monitor, or near a movie size (nearly 3 ft wide by 1/2 ft high) on a 56 inch monitor!

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